The web agency that excels at finding smarter ways to
improve your website and online marketing. Here's how


Category Archive for Website Design

Color inspiration: fresh greensOur Two Recommendations For Those Looking For Color Inspiration

June 12, 2013  - Take a look at our 2 favorite color-inspiration sites that we use (and that we encourage our clients to use) in today's post.  Continue reading

When Luxury Sites Go Oh-So-Wrong

February 14, 2013  - I'm finding it's not uncommon for luxury sites working so hard to be ultra-glam and fashionable that they overlook basic web usability rules like "make sure visitors can actually read the text." Perhaps you've witnessed a similar phenomenon?  Continue reading

Timeforcake Time Machine Thursday: Logo Inspiration

October 11, 2012  - Today we're taking a short, fun detour from our normal discussion about effective websites and inbound marketing. Instead, let's rewind to 2 years ago and take a peek at a few of the (many, many) design images that inspired the current Timeforcake logo.   Continue reading

Can You Read Me NOW? (Low Contrast = Lower Usability)

August 31, 2012  - You work so hard to attract new visitors to your website. Don't negate your hard work by making those new visitors strain to read low-contrast and tiny text. (Have a look at the example site here in the post to see what we mean.)  Continue reading

Push Visitors’ Eyes Toward Your Web Pages’ Most Important Areas With This Simple Technique

July 30, 2012  - Have you ever found yourself drawn to look across the street at a shop window without knowing why? It’s very possible you looked at the shop window because you first looked at someone in front of you who was looking in the direction of the shop window. Without thinking about it, your gaze followed this person’s gaze shortly after you glanced at their face.

It happens in the blink of an eye and without our conscious participation. It’s called the Human Gaze Principle, and it's an important concept that effective web designers use.  Continue reading

Web Design Quick Tip: Remember That Your Visitors Know How to Scroll

July 16, 2012  - Now that scrolling has become such a necessary part of using the web effectively, we thankfully receive fewer and fewer requests for web designs that “make it so visitors never have to scroll.” Those requests came in on a monthly basis five or six years ago.  Continue reading

Why Underlining the Links in Your Website is Absolutely Critical

May 15, 2012  - Underlining links in the body copy of web pages is often a hot discussion topic between internet marketers and web designers, but it shouldn't be – not if usability is the ultimate goal.  Continue reading

How Strategic Website Designs Differ From Standard Website Designs

May 03, 2012  - All website designs are not created equal. Learn how truly strategic website designs differ from the standard website designs (and even the beautiful website designs) you see on a daily basis as you use the web.  Continue reading

Web Designer Secrets: The “F” Pattern Demystified

April 17, 2012  - The F-Pattern is an industry secret used by the top web designers and web design agencies to help guide the creation of effective website designs.

Let's take a look at this mysterious pattern and learn how it can be applied to your site's design to increase leads and sales.  Continue reading

Does effective web design require a set process?

March 30, 2012  - Since we posted the final post in our website design case study blog series, we've had a few curious individuals ask us if this process is set in stone.

In other words, do all of our web design clients have the same experiences?  Continue reading

Page 1 of 2 pages  1 2 >