Category Archive for Website Copywriting
The Cocktail Party Etiquette Guide to Writing for the Web
May 03, 2012 | Website Copywriting | 0 Comments
Think back to the last event you attended. Who was the center of conversation? It wasn’t the guy who couldn’t stop talking about himself. It was the gal who was genuinely interested in the folks she was talking to. The one who seemed delighted to meet everyone she crossed paths with. Your website can be that gal. All it takes is a change in focus.
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Omit this from your website content at your own risk!
April 25, 2012 | Website Copywriting | Websites: The Basics | 0 Comments
It's missing from a tremendous number of websites. Omitting it can send your credibility plummeting. Omit this and you're sending potential customers away from your site and over to your competitors' sites.
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We’re on the lookout for an amazing Inbound Marketing copywriter
March 23, 2012 | Online Marketing | timeforcake News | Website Copywriting | 0 Comments
If you're a truly spectacular web copywriter with a passion for writing about online marketing and inbound marketing, we're glad you found us. And if you're not a spectacular web copywriter specializing in online marketing and inbound marketing but know someone who is, we'd adore you forever if you shared this post with him/her.
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Say That Again? (Repeat Your Most Important Points…Or Else!)
December 02, 2011 | Website Copywriting | 0 Comments
Your website is fabulous, isn’t it? It shares valuable content, the design is beautiful, the gallery sparkles with exceptional photos, and it's seeing a high volume of traffic each day. Good work there.
Here's the problem: Your website's visitors aren't absorbing everything you're trying to say.
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Please Don’t Welcome Me To Your Website
October 26, 2011 | Website Copywriting | 0 Comments
I have a question for you. It's an easy one. Answer honestly: does your website’s homepage text start off with something along the lines of “Welcome to…”? If it does, I highly recommend you remove that sentence. I'm going to have to pretend I don't know you until you do that. So go on, go delete it.
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Don’t Leave Your Website Visitors Alone and Confused
September 28, 2011 | Website Copywriting | 1 Comments
Are you leading your website visitors astray? Are they finding themselves alone, on dead-end pages, with nowhere to turn? It's easy to avoid this common mistake once you realize where you're making it.
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Is Your Website’s Copy Flying Over Your Customers’ Heads?
September 22, 2011 | Website Copywriting | 0 Comments
You know that text in your website you worked so hard on? That text that's professional, eloquent, and beautiful? Well... it turns out your website visitors may understand a lot less of it than you think.
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Two Tips for Improving the Copy In your Business Website
August 27, 2011 | Website Copywriting | Website Improvement | 0 Comments
If increasing sales or encouraging visitors to contact you are on your “Goals for my Website” list, you'll need to set aside some time to review the quality of your website's content.
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Is Your Website Giving Out TMI?
August 15, 2011 | Website Copywriting | 1 Comments
Is your website actually giving out too much information? Or perhaps the wrong type of information?
Your website exists for a reason. Keep that reason in mind when writing your content or you could end up in trouble.
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How To Make Good Content Even Better
July 18, 2011 | Website Copywriting | 0 Comments
Your website's copy may be excellent. Informative. Insightful. Interesting.
But that doesn't mean that your site's visitors actually read it.
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