May 2012 Blog Posts
The Truth and Proof about Business Blogging
May 31, 2012 | Business Website Tips | 0 Comments
You’ve talked with internet marketing companies. You’ve talked with your business peers and associates. You’ve talked with your web design company. Everyone’s suggesting you integrate a blog into your website, but writing content takes time and you have better ways to spend your time and more effective ways to promote your company… right?
CONTINUE READING >
Simplified, Organized Management of Your Social Media Accounts
May 29, 2012 | Online Marketing | 0 Comments
Last week I met with a small business owner who detailed his company’s social media strategy. While it was exciting to learn that his business actively took advantage of Facebook, LinkedIn, Twitter, Google+, and a WordPress blog, it was horrifying to hear how much time his assistant spent logging in to each of these separate accounts throughout the day to post and interact.
CONTINUE READING >
Where To Look For Website Design Inspiration
May 21, 2012 | Business Website Tips | 0 Comments
If you hire a web design company to create a brand new, fresh look for your company website, you’ll need to communicate with them about your design preferences, likes, and dislikes.
Unfortunately, the sites we all visit on a daily basis—the ones where we get our news, look up this week’s weather forecast, check our email, and read through our friends’ status posts—typically don’t offer the most inspiring designs.
CONTINUE READING >
Has Your Blog Run out of Gas? How to Keep It Going
May 17, 2012 | Business Website Tips | Online Marketing | 0 Comments
It's a common problem – You start a blog and enthusiastically start pounding out posts that you know your readers are going to love. Then, after a matter of weeks (or maybe even days?), the ideas just dry up.
CONTINUE READING >
Why Underlining the Links in Your Website is Absolutely Critical
May 15, 2012 | Website Design | Website Improvement | 0 Comments
Underlining links in the body copy of web pages is often a hot discussion topic between internet marketers and web designers, but it shouldn't be – not if usability is the ultimate goal.
CONTINUE READING >
Three Examples of Using Social Proof in Websites
May 10, 2012 | Online Marketing | 0 Comments
Social proof is an important psychological concept that can be used to build a better website.
What is social proof? It's the subtle, often unconscious cues we take from the crowd about what our next action step might be.
CONTINUE READING >
The Incredible Video SEO Power Of Caption Files
May 07, 2012 | Online Marketing | 0 Comments
As brands and businesses race into online video marketing, it becomes more and more important to do everything in your power to make sure your videos can be found by viewers.
While search engines have made great strides in their technology, they still can’t index video content anywhere near as well as they can index text content. However, with a simple caption file, your company can give Google all the pertinent information it needs to properly rank your video content.
CONTINUE READING >
How strategic website designs differ from standard website designs
May 03, 2012 | Website Design | 0 Comments
All website designs are not created equal. Learn how truly strategic website designs differ from the standard website designs (and even the beautiful website designs) you see on a daily basis as you use the web.
CONTINUE READING >
